Senior Product Marketing Manager

We are looking for a seasoned Product Marketing professional to join our team to lead our global strategy for the Creative Management Platform (CMP) market. The ideal candidate will have 3+ years of increasing responsibility in a Product Marketing role and practical experience with SaaS products.

The role sits at an intersection of Product Development, Sales, Customer Success, and Marketing, and includes the responsibility to develop a global go-to-market strategy as well as supporting messaging, content, collateral, and targeted marketing programs to drive further awareness of and opportunities for our Creative Automation for Advertising and Marketing solutions. You will work within a Product Marketing team consisting of other PMMs, Designers, and Motion Graphics professionals in New York to support our product marketing efforts globally.

Responsibilities:

• Understand Our Clients – Develop an intimate understanding of our clients and their most pressing business challenges through research, feedback loops, and direct interactions driving feature requests and education opportunities.
• Define and lead the global go-to-market strategy and execution, from product positioning, value propositions, and full execution of the go-to-market programs.
• Manage projects across a variety of client-facing initiatives such as alpha programs, rollouts, social, client campaigns and materials, research, etc.
• Plan and execute effective product launches by interfacing with Product Management, Sales, Customer Success, Marketing, and Executive teams globally, as well as with external resources.
• Collect feedback from the sales team, account managers and directly from customers to inform product positioning and innovation.
• Enable sales to effectively tell the stories of our products. Develop product-related tools and presentations including product collateral (decks, demos, videos) and external communications (client newsletters, in-platform notifications).
• Craft compelling copy that will deliver the message clearly and in Celtra tone. Partner with designers to formulate an effective visual identity for messaging.
• Work across departments to build an understanding of our user base and facilitate meaningful ways to communicate with them.
• Learn the Celtra product inside and out. Understand the core product vision and how each product rollout aligns with the overall Celtra value prop.

Qualifications:

• BA/BS required from a relevant field, MS/MBA preferred
• 5-7 yrs of experience, minimum of 3yrs experience in a Product Marketing position
• Proven experience in developing and successfully executing global go-to-market strategies is a must.
• Experience in marketing within technology, SaaS or Cloud-based technologies..
• Excellent copywriting skills with an ability to convey complex concepts in a clear and simple way
• Superior project management skills with the capability to manage numerous rollouts/projects at once
• Analytical and problem-solving skills with a results-oriented mindset
• Thrives in a highly collaborative, fast-paced, ambiguous environment
• A “can-do” optimistic mindset
• Client-facing and comfortable speaking in front of large groups both internally and externally.

Benefits:

If you have an interest in a company that is interested in both your wellness and your wallet (medical, dental, vision, parental leave, education, fitness, 401k/pension… you get the picture), you should apply. Celtra is a remote-first company with hubs located in Boston (MA), New York City, London (UK), Singapore, and Ljubljana (SI).

Apply Here