Copywriter/Rédacteur

Strava is seeking a Performance Marketing Copywriter who is all about attracting new athletes to the platform and helping them fall in love with the features Strava offers. In this role you’ll create and optimise subscription renewal and lifecycle communications. Channels include paid media ads, email, push notifications, in-app messaging, checkout and onboarding flows, and landing pages. You’ll support cross-functional teams with ideation, testing, optimising copy for acquisition and retargeting.

While this role requires swift, concise and iterative writing, we’re looking for someone who can keep the athlete first when it comes to strategy and craft. The ideal candidate is always ethical, creatively fearless, inclusion-minded, and is stoked on what Strava offers athletes.

They will also be bi-lingual, with excellent and proven examples of campaign execution across both languages (Native French with fluent English).

You’re excited about this opportunity because you will:

• Create and iterate quickly with an ambitious and friendly team
• Optimise messaging with acquisition, education and SEO in mind
• Help athletes discover their potential and get the most out of the Strava experience
• Present concepts, works in progress and final creative
• Proofread anything and everything that crosses your path
• Listen and adapt to feedback from your colleagues and athlete research
• Believe in the Strava brand, constantly look to inject our values into the work and advocate in the interests of the athlete
• Wholeheartedly cultivate an anti-racist writer’s mindset and craft

We’re excited about you because:

• You’re collaborative and egoless. We list this first because we really mean it. You’ll be part of a kind and generous team that will be completely committed to your success, and we expect the same in return.
• You have 3+ years of professional copywriting experience. That said, it’s not about how many years you’ve been working – it’s about your maturity as a creative.
• You have proven experience in writing for performance marketing. You’re skilled at ideation, testing, optimisation for acquisition and retargeting.
• You’re insatiably curious and can iterate swiftly, all while keeping it human – you’re committed to ethical, athlete-awesome outcomes.
• You’re great at using words to entice, educate and inspire.
• You have great presentation skills. You can confidently articulate a concept and sell a room on your idea.
• You have a strong grasp of the athlete’s lexicon and an informed understanding of what makes them tick and what motivates them.
• You’re hard-working and autonomous.
• You’re thick-skinned and dependably optimistic. You can balance your desire for perfection with a sense of humour and a resilient spirit.
• Your tolerance for spelling errors and bad grammar is inspiringly low.
• You’re intellectually curious and globally minded. We serve all kinds of athletes from all kinds of places.

Candidates must author an original and compelling cover letter to be considered. Have some fun and show us what you got.

Apply Here