Paid Media Manager

As a Paid Media Manager, you will support the next phase of growth of Creative Market and Dribbble, serving the needs of millions of creatives each month. You’ll work closely with a team of talented individuals to drive traffic, acquire customers and inform our marketing strategy. You’ll be armed with a media budget to support goals and allow experimentation and optimization, all within a supportive environment that knows how to be at its best when fully distributed.

As a Paid Media Manager, you’ll be responsible for:

• Creating and executing a strong performance marketing strategy & execution plan.
• Managing existing Google, Microsoft, Facebook, Instagram, Pinterest advertising accounts.
• Investigating other ad platforms and stand up accordingly.
• Managing performance marketing campaigns to expense budget and ROAS targets.
• Developing multi-source digital prospecting and remarketing strategy and campaigns.
• Collaborating with leadership to manage CAC, ROAS, LTV targets.
• Collaborating with data and leadership teams to provide internal reporting for paid marketing.
• Working closely with management to share funnel conversion improvement ideas, feedback & present results.
• Identifying products and trends to incorporate into promotions.

We’re looking for:

• A degree in Marketing, Business Administration or related field.
• Prior experience in a similar role working with multi-channel marketing strategies, including affiliate marketing, PPC, SEO, social media and other digital channels.
• Knowledge in leading advertising platforms: Google, Microsoft, Facebook, Instagram and Pinterest.
• Expertise in campaign and channel analysis and reporting and tools (Google Analytics, Amplitude/Heap, etc).
• Excellent analytical skills and ability to leverage data, metric, analytics and consumer behaviour trends to drive actionable insights & recommendations.
• A highly goal-oriented individual with excellent communication skills.
• Open mindedness, curiosity and strong problem solving skills.